Marketing Tips & Business Growth Strategies
Analytics for Real Estate Agents: What to Track Weekly vs Monthly
Most real estate agents feel busy but cannot see which marketing actually produces signed listings. This guide shows you exactly which analytics to track weekly and which to track monthly, from speed to lead to ROI per channel, so you can cut wasted spend, protect your time, and grow GCI with a clear scorecard instead of guesswork.
Multi-Channel Marketing Program
Stages in Reaching Your True North
Program Overview & Pricing
Complete Multi-Channel Marketing Program
$1,250/month • $250 setup (solo agents)
- Standardized, done-for-you marketing program built for working real estate agents; team options available.
- Strategy and planning including onboarding intake, positioning, offer clarity, and channel plan.
- Social media management monthly calendar, post copy, graphics/templates, and scheduling.
- Email marketing one professionally written, brand-safe email campaign per month to Agent's SOI.
- Blog content one SEO-aware post per month.
- Ads and funnels retargeting and contextual display, audience wiring, creative from agent brand assets, and UTM tracking.
- Listing promotion support social media promos using agent-supplied photos, copy, and details.
- IDX websites (add-on) created and maintained in partnership with iHouseWeb, available at additional cost to help agents strengthen online presence, capture leads, and close more deals.
- Optional add-ons direct mail, extra blogs or emails, landing-page variants, compliant list building, expanded ad creative, buyer/seller guides, and brand materials.

