Marketing Tips & Business Growth Strategies
Sphere of Influence Meaning for Agents: How to Grow Your Real Estate Business Through Relationships
Sphere of Influence meaning for agents is not theory. It is the warmest, lowest cost pipeline you will ever build when you treat relationships like a real asset. This ninety day SOI plan shows you how to clean your list, set a real contact cadence, and use simple, human messaging to drive more referrals, repeat clients, and predictable closings.
Multi-Channel Marketing Program
Stages in Reaching Your True North
Program Overview & Pricing
Complete Multi-Channel Marketing Program
$1,250/month • $250 setup (solo agents)
- Standardized, done-for-you marketing program built for working real estate agents; team options available.
- Strategy and planning including onboarding intake, positioning, offer clarity, and channel plan.
- Social media management monthly calendar, post copy, graphics/templates, and scheduling.
- Email marketing one professionally written, brand-safe email campaign per month to Agent's SOI.
- Blog content one SEO-aware post per month.
- Ads and funnels retargeting and contextual display, audience wiring, creative from agent brand assets, and UTM tracking.
- Listing promotion support social media promos using agent-supplied photos, copy, and details.
- IDX websites (add-on) created and maintained in partnership with iHouseWeb, available at additional cost to help agents strengthen online presence, capture leads, and close more deals.
- Optional add-ons direct mail, extra blogs or emails, landing-page variants, compliant list building, expanded ad creative, buyer/seller guides, and brand materials.

