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Super Agents Collaborative | Preferred Marketing Program
We Run Your Marketing So You Can Run Your Business.
America’s Best Marketing manages the recurring multi-channel work that keeps serious real estate professionals visible, supports listings, strengthens local authority, keeps the sphere engaged, and makes the work accountable month after month.
A preferred marketing program for participating Super Agents Collaborative agents, provided by America’s Best Marketing.
A different kind of leverage
More Resources Are Useful. Managed Execution Is Different.
Super Agents Collaborative already gives agents access to coaching, technology, training, leadership, community, and business-building resources. America’s Best Marketing adds another layer of leverage: a team responsible for keeping the recurring marketing operation moving.
More capability to use.
- Technology
- Training
- Coaching
- CRM and platforms
- Templates and tools
Resources expand what an agent can use, learn, and apply.
Recurring work that gets run.
- Plan
- Create
- Publish
- Coordinate
- Extend
- Report
- Refine
ABM takes responsibility for the recurring work required to keep the marketing system active.
The operating model
Your Managed Marketing Office
Instead of coordinating separate vendors, channels, deadlines, and one-off marketing tasks, you work from one recurring operating rhythm. ABM plans the direction, builds the work, publishes the approved assets, extends the campaign, reports what happened, and prepares the next cycle.
Plan
Set the monthly direction, priorities, audiences, and response paths.
Create
Build the social, blog, email, listing, digital, and campaign assets.
Publish
Put approved work into market on the right channels and schedule.
Extend
Carry useful messages into digital audiences, website destinations, and optional direct mail.
Report
Document completed work, channel activity, and visible performance signals.
Refine
Use the completed cycle to improve priorities, approvals, audiences, and next steps.
Stay professionally present.
Three core non-listing social pieces each week keep your professional presence active.
Add property campaigns.
Verified property milestones trigger additional listing-specific marketing.
Build owned content.
Two locally tailored website blogs each month create useful authority and additional distribution opportunities.
Keep useful messages working.
Email, website destinations, and approved digital visibility help extend attention beyond the first touch.
See what was done.
Annual planning and monthly reporting make the recurring workload visible and reviewable.
Recurring visibility
The Weekly Foundation
Your marketing presence should keep working whether or not you have a new listing to promote. ABM maintains a recurring non-listing campaign built around the questions, services, homeowner needs, and relationship moments that keep an agent useful and visible throughout the year.
3 core non-listing pieces every week. Listing marketing is additional.
Property moments
Listings Add Another Layer
When a verified property milestone arrives, ABM adds property-specific marketing without interrupting the recurring weekly campaign. That gives active listings more visibility while the agent’s broader buyer, seller, homeowner, and relationship marketing continues.
Recurring campaign
Non-listing social continues every week.
Listing campaign
Additional marketing activates when verified listing milestones occur.
- Coming Soon
- Just Listed
- Open House
- Price Change
- Pending or Under Contract
- Just Sold
Connected execution
One Marketing System. Multiple Channels.
A useful local topic can keep working after publication. It can become social distribution, support a relationship email, lead people back to the agent’s website, and inform continued digital visibility for relevant audiences.
Local Content
Build useful owned authority.
Social Distribution
Carry the topic into the weekly visibility ecosystem.
Relationship Email
Give the sphere a timely reason to reconnect.
Website Engagement
Bring attention back to an owned destination.
Audience Continuity
Stay visible after the first interaction.
Additional campaign reach
Extend the Campaign
The core program can work with the marketing infrastructure you already have and extend selected messages into additional channels when they serve a clear purpose. Direct mail adds a physical touchpoint. An IDX website can provide an optional search and lead-capture destination.
Add a Physical Touchpoint When the Message Deserves One
Direct mail can support sphere communication, neighborhood visibility, buyer and seller guidance, listing promotion, events, and consultation offers. ABM can coordinate the strategy and creative while printing, postage, lists, and other direct costs remain separate.
Keep Your Current Website, or Evaluate an Optional IDX Path
ABM can work with an existing website when access and scope support the campaign. Agents who need a stronger property-search and lead-capture environment can separately evaluate an iHouseWeb IDX website. IDX is optional and is not required to use the core ABM marketing program.
Annual direction, monthly execution
Plan the Year. Run the Month.
A managed marketing system works better when the next campaign is not invented from scratch every few weeks. ABM can establish a twelve-month direction, then turn that direction into monthly production, publishing, listing overlays, audience continuity, and review.
Establish the Rhythm
Confirm positioning, priority audiences, recurring content lanes, approval ownership, website paths, database readiness, and the first monthly campaigns.
Build Continuity
Keep the recurring cadence active, expand the local content library, strengthen relationship touchpoints, and refine the operating process with real campaign experience.
Deepen the System
Use accumulated content, current listings, audience signals, and monthly reporting to sharpen priorities and make the channel mix more useful.
Review and Prepare the Next Cycle
Document the year’s completed work, identify the strongest recurring themes, clean up friction, and establish the next twelve-month direction.
Shared monthly rhythm
Monthly accountability
Make the Work Visible Every Month
When marketing is managed for you, you should still be able to see what happened. Monthly reporting creates a record of the work completed, the activity visible across the channels, and the information needed to review the next cycle.
What Was Completed
See the recurring work, published campaigns, listing activity, and other approved deliverables completed during the period.
Channel Activity and Performance
Review available social, email, website, advertising, and related channel signals without turning activity metrics into unsupported sales claims.
Visibility Into Execution
Know that the marketing operation stayed active rather than disappearing into disconnected tasks.
Next-Cycle Review
Use the completed month to refine priorities, audiences, approvals, and the next campaign direction.
A controlled start
From Setup to Ongoing Execution
A managed system begins with accurate inputs, access, and clear approvals. Setup is normally completed within 30 days after the required intake and necessary access are received. The goal is to build the operating foundation before recurring production begins.
Enroll & Setup
Complete the program agreement and begin the setup process.
Intake
Confirm brand identity, service areas, priorities, website, database, listing workflow, and the information ABM needs to represent the business accurately.
Connections & Validation
Establish the relevant social, website, email, analytics, advertising, and approval access required for the agreed scope.
Campaign Planning & Build
Create the recurring direction, content calendar, production queue, channel setup, and first approved campaign assets.
Launch
Begin approved recurring execution after the required inputs, access, and launch materials are ready.
Monthly Operation
Publish, manage, extend, report, and refine the marketing system on an ongoing basis.
Preferred program economics
Super Agents Collaborative Preferred Rate
Participating SAC agents receive preferred pricing on the complete managed marketing program. The introductory rate lowers the first three months while the ongoing preferred rate remains below ABM’s current standard public program rate.
Current standard ABM Full Multi-Channel Marketing Program rate.
- One Agent Profile
- Recurring non-listing social campaign
- Verified listing marketing within approved scope
- 2 locally tailored website blogs each month
- 1 locally anchored relationship email each month
- Digital advertising and audience management within approved scope
- Existing website publishing and conversion support when access allows
- Monthly reporting
- Campaign direction and ongoing refinement
60-day minimum. After the initial 60 days, 30-day cancellation notice. Paid advertising spend is separate. Printing, postage, mailing lists, optional IDX website costs, and expanded or special-project production may require separate charges. Preferred pricing remains subject to the applicable SAC program terms in effect at enrollment.
SAC leadership perspective
Barry Endorsement Placeholder
Final approved endorsement from Barry Overton will appear here before launch.
Final approved endorsement quote will appear here.
Barry Overton
Super Agents Collaborative
Before you get started
Questions Before You Get Started
The program is designed to make recurring marketing easier to understand and easier to manage. These are the questions most agents should answer before deciding whether the SAC preferred program fits their business.
What does America’s Best Marketing manage each month?
ABM manages a coordinated recurring marketing program rather than a collection of disconnected tasks. The core operating lanes include weekly non-listing social content, verified listing marketing, two locally tailored website blogs each month, one locally anchored relationship email, approved digital audience support, existing website publishing where access allows, campaign direction, and monthly reporting. Optional direct mail, IDX websites, and expanded projects can be added when they serve a clear need.
Does the regular social campaign continue if I do not have an active listing?
Yes. The recurring non-listing campaign is the weekly foundation of the program. It is designed to keep your professional presence active through buyer guidance, seller education, homeowner value, specialized services, seasonal relationship content, and other approved themes. Listing marketing is an additional layer. When a verified property milestone occurs, ABM can activate listing-specific creative without replacing the regular campaign.
How does listing marketing fit into the program?
Listing marketing activates around verified property information and approved milestones such as Coming Soon, Just Listed, Open House, Price Change, Pending, Under Contract, and Just Sold. ABM uses the information you provide to create and coordinate approved property-focused marketing within scope. Accurate status, representation role, photography, timing, and property facts must be confirmed before publication. Listing campaigns remain additive to the recurring non-listing marketing rhythm.
Can ABM work with my current website?
Yes, when the existing website and your access level support the work. Your current site can remain the destination for local blogs, campaign traffic, service information, contact paths, and other approved content. During onboarding, ABM will review the website’s publishing access, structure, conversion paths, and role in the broader marketing system. A website replacement is not required simply to use the core managed marketing program.
Is an iHouseWeb IDX website required?
No. iHouseWeb is an optional website path for agents who want property search, saved searches, lead capture, local landing pages, and an IDX-integrated campaign destination. An agent with a suitable existing website can keep that site when it supports the agreed marketing scope. If an IDX transition makes sense, it is evaluated separately and carries its own setup and monthly costs.
What costs are separate from the monthly management fee?
Paid advertising spend is separate from the monthly program fee. Direct-mail printing, postage, mailing lists, and related vendor costs are also separate. Optional IDX website costs and expanded production outside the agreed recurring scope may require additional fees. Keeping these direct costs visible makes it easier to understand what ABM is managing and what is being paid directly for media, print, platforms, or special projects.
What happens during setup?
Setup establishes the operating foundation. ABM confirms your brand, service areas, priorities, website, database readiness, listing workflow, approvals, and the access required for the agreed channels. The team then builds the initial campaign direction, production queue, publishing structure, and launch materials. Setup is normally completed within 30 days after the required intake and necessary access are received. Timing can vary when approvals, access, or source information are incomplete.
What are the commitment and cancellation terms?
The individual-agent program has a 60-day minimum commitment. After the initial 60 days, service may be cancelled with 30 days’ notice under the applicable agreement. The SAC preferred program should not be confused with ABM’s separate broker-sponsored volume program, which has different economics and terms. The final agreement controls the service relationship and should be reviewed before enrollment.
What happens to the SAC preferred rate after month three?
The preferred program is $1,000 per month for months one through three. Beginning with month four, the preferred rate is $1,150 per month under the applicable SAC preferred-program terms. For comparison, ABM’s current standard public Full Multi-Channel Marketing Program rate is $1,250 per month. The $1,000 introductory period is not the permanent ongoing rate.
Is this an official eXp Realty corporate program?
No. This is a preferred marketing relationship between Super Agents Collaborative and America’s Best Marketing for participating SAC agents. America’s Best Marketing is the service provider. This page does not represent ABM as an official eXp Realty corporate partner, corporate sponsor, approved vendor, or endorsed provider. Participating agents work directly with America’s Best Marketing for the program.
Start the conversation
We Run Your Marketing So You Can Run Your Business.
Tell us a little about your business and where your marketing stands today. America’s Best Marketing will review fit, setup requirements, and the SAC preferred program with you directly.
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